Recent Insights

  • FI1

Weak correlation between debt and taxes

Government debt is one of the issues widely discussed among economists. A good measure for a nations current status in […]

  • FI2

Start-up funding landscape in US

Interesting perspectives and learnings could be gained by looking in to the funding activities around the start-up community.

If we look specifically […]

  • FI3

The lost opportunity of strategy

In order to really try to understand the functional area of strategy we run a online survey targeted towards business […]

  • FI4

Companies missing the business model opportunity

In earlier articles we have described the basic fundamentals of a business strategy. The absolute minimum, we said, is that […]

2by2 overview


2by2 is a management consulting company with specific focus on providing advisory services within the functional area of business strategy. ”Value through strategy” is our mantra and our promise.


Sign-up to subscribe to our Insights.


Grev Turegatan 10A
114 46 Stockholm, Sweden

Office: +46 8 22 46 22