Recent Insights

  • StratHistory

The history of strategy

Strategy is not a new phenomenon; it has been around for some time and will likely remain a key concern […]

  • FeaturedImage

Consider gross margin of product/service before changing its price

The dynamics of pricing is extremely important to understand, before you start raising or lowering the price of your product […]

  • FeaturedImage

The importance of a business model for social media platforms

By now all of the major public social media platforms have reported their Q2 earning figures. They have grown from […]

  • unemployment

The hidden cost of unemployment: 300 BEUR

We all seem to agree that unemployment is one of the major challenges in modern time. Some might argue that […]

2by2 overview