INSIGHT ON STRATEGY
Insights are brief articles published by 2by2 specifically with the purpose of freely sharing perspectives regarding the functional area of strategy and / or to fuel discussion on topics with relevance to the business community.
Why chess is a poor metaphor for strategy #7
In the game of chess the players can easily survey the whole playing field; the chess board with its fixed number of 64 squares and with a mix of white and black pieces offers great
Facebook needs to grow earnings from $0.18 to $1.40 per user
In many ways, the Facebook phenomenon is best explained as a movement. The fact that the social network has been able to attract 500 million users since its founding in February 2004 is astounding. Facebook’s
Why chess is a poor metaphor for strategy #6
The game of chess always starts with a fixed set of resources where both players are given 16 pieces: one king, one queen, two rooks, two knights, two bishops, and eight pawns. Resources typically decrease
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