In the game of chess the players can easily survey the whole playing field; the chess board with its fixed number of 64 squares and with a mix of white and black pieces offers great transparency to anybody playing the game or to those only observing the game. In business the playing field is typically much less transparent and pieces come in all different colors and forms. Few players – if any – will have the ability to overview all of the squares in business.


The game of chess if one of the most common metaphors for strategy, at 2by2 we believe that chess is a pretty poor metaphor for strategy – as we would like to define strategy. In a series of posts, this will be explained.