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Number of players in chess is limited to 2, number of players in business is unlimited
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The game of chess if one of the most common metaphors for strategy, at 2by2 we believe that chess is a pretty poor metaphor for strategy – as we would like to define strategy. In a series of posts, this will be explained.

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Strategy advisor and CEO of 2by2 AB, reached on jonas.tulldahl@2by2.se

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