Contact +46 8 22 46 22|info@2by2.se

Site re-launched

2by2.se has been re-built and recently re-launched. The objective has been to create a site which is quicker, yet easy and intuitive to navigate. If you have have feedback, we would love to hear it.

Germany, France and UK accounts for close to 50% of GDP in Europe

Posted tweet today about the actual distribution of GDP (current prices) in Europe. Germany, France and UK accounts for close to 50% of the total GDP in Europe. https://twitter.com/2by2AB/statuses/445459680395939841 Below also the original graph which gives you an opportunity to also check out the historical distribution of GDP in Europe. Source: Eurostat, Millions of Euro

Social media financials

Posted simple assessment of the financials of the three major social media networks on Twitter today. From the assessment it is clear that validation of the three social media networks is well aligned and seem to be based on the size of the network. However, when it comes to the financials of the networks there

The lost opportunity of strategy

In order to really try to understand the functional area of strategy we run a online survey targeted towards business executives. Based on the responses on this survey we can draw some conclusions on the executives own perspective on strategy; which we believe is really interesting and provide good insights. We have previously published a

Companies missing the business model opportunity

In earlier articles we have described the basic fundamentals of a business strategy. The absolute minimum, we said, is that the strategy contains description of, and gives clarity on, four different dimensions. First of all the strategy should give clarity on the offerings, hence what is the company actually bringing to the market. The second